In this first episode of Season Two we take a look at the future of the fresh produce industry and explore how effective digitization will secure its growth and evolution.
We talk to William Hill the founder of FruPro - a ground-breaking new app for the fresh produce industry, about the ways that the sector has changed over the years and adapted to the many challenges presented by both Brexit and the pandemic.
Will explains the importance of education and community in driving forward the next generation of businesses across the entire fresh produce supply chain and provides numerous insights into where we are headed.
For more information go to https://www.frupro.com/